Apples:
• Local Apples: Growers across the region are currently harvesting Gala and Honeycrisp
apples, with a significant portion being placed into Controlled Atmosphere storage to
help maintain quality and extend shelf life. Growers are easing into harvest of a crop
affected by the April freeze.
• Western Apples: School demand combined with limited availability is putting upward
pressure on the apple market. Reds, Golds, and Granny Smith are all experiencing higher
prices. Fuji Apples are extremely tight. Gala is the bright spot, with the new crop harvest
underway and the market holding steady.
Asparagus:
Asparagus prices are gradually easing as supplies increase. Improved production in Southern
Peru is helping to offset some of the shortages, although global demand remains strong.
Berries: Alert
• Blackberry Markets have. Production in Central Mexico and Baja has been impacted by
recent rainfall and high winds across the growing regions. Despite these weather
challenges, supplies are still expected to steadily increase as we move into November.
Quality is fair to good.
• Blueberry Markets are steady. The Pacific northwest has ended, with Peruvian and
Mexican imports beginning to dominate the market. Quality is good.
• Raspberry markets have come down. recent rainfall has disrupted harvesting in Central
Mexico and Baja. Barring any additional weather impacts, production is expected to
increase steadily in the coming weeks. Quality is fair to good.
• Strawberry markets are up and sold out. Santa Maria production continues to decline as
the region moves later into its season, while Oxnard supplies remain light as fields
recover from recent heat events. Forecasted rainfall on Wednesday and Thursday is
expected to further limit already tight supplies. As a result, demand continues to
outpace supply. Quality is fair to good.
Broccoli:
Markets are coming off. Broccoli supplies continue to improve, but Diamondback Moth
pressure continues to impact younger fields, reducing yields and limiting production. There is a
AOG trigger on all value-added Broccoli. Quality is fair to good.Brussel Sprouts:
Markets are coming off, but supplies remain tight due to ongoing insect pressure, which
continues to impact yields and availability. There is a AOG trigger on all value-added Brussels.
Quality is fair to good.
Cabbage:
• Green Cartons: Markets are steady. There is a AOG trigger on all value-added Green
Cabbage. Quality is good.
• Red Cartons: Markets are steady. There is a AOG trigger on all value-added Red
Cabbage. Quality is good.
• Bagged Cabbage: Markets are steady. Quality is good.
Carrots:
• Cello markets are steady. Quality is good.
• Loose markets are steady. Quality is good.
• Value-add Carrots markets are steady. Quality is good.
Cauliflower:
Markets have come down. Cauliflower supplies have improved as additional fields come into
production, allowing for increased harvesting and better overall availability. Diamondback
Moth pressure remains a concern, particularly in South County and Santa Maria, where yields
continue to be affected. Quality is fair to good.
Celery:
Markets have come down. Quality is generally good, with minor seeder issues reported
industry-wide. Insect pressure remains minimal but is still being seen sporadically. There is a
AOG trigger on all value-added Celery. Quality is good.
Citrus:
• Lemon: Markets are steady. District 1 (San Joaquin Valley) ramps up production over the
next few weeks. District 2 (Ventura County/Oxnard) continues to supply limited
volumes, while District 3 (Arizona/California Desert) is providing a significant portion of
current supplies. Mexican fruit is also in full production with good quality.
• Limes: Slight decrease in the market although demand remains strong. Larger size
110/150ct fruit remains shorter in supply.
• Orange: Markets are coming down. Valencia season is wrapping up as the new crop of
Navels continues to ramp up. Early production is peaking on 113ct and 138ct fruit.
Quality is good.Cucumbers:
• Cucumbers Markets are slightly up. Eastern shippers remain in a stable supply position,
supported by good quality and strong demand.
• Cello Cucumber Markets are steady but product is limited. Quality is good.
Eggplant:
Markets are steady. Georgia is at its peak production, with strong quality. Supplies will begin to
decline over the next 2 weeks.
Grapes:
Markets are steady. The grape market is expected to continue strengthening in October as
some shippers finish their harvest for the season. Expect domestic and imported greens to
overlap next month. At this point we are not expecting a gap between domestics and imported
greens or reds. Quality is good.
Green Onions:
Markets are slowly coming off, but are still strong. Quality will still show some mechanical
damage on the tops due to warm weather in growing areas. There is a chance of rain over the
weekend that can affect harvest. Quality is fair to good.
Herbs:
• Basil: Quality is fair.
Lettuce Iceberg: Alert
Markets are up and sold out. Lettuce supplies remain very limited in Salinas Valley and Santa
Maria due to reduced yields and ongoing INSV pressure. Huron is beginning to ramp up, which
may provide some relief, but overall availability remains tight. Quality concerns continue with
discoloration, misshapen heads, and occasional insect damage. There is a AOG trigger on all
value-added Lettuce. Quality is fair to good.
Lettuce Leaf: Alert
• Romaine markets are up and sold out. INSV virus continues put pressure on weights,
yields, and quality in the Salinas Valley. There is a AOG trigger on all value-added
Romaine. Quality is fair to good.
• Romaine Heart markets are up and sold out. INSV virus continues put pressure on
weights, yields, and quality in the Salinas Valley. Quality is fair to good.
• Green Leaf markets are up. INSV virus continues put pressure on weights, yields, and
quality in the Salinas Valley. There is a AOG trigger on all value-added Green Leaf.
Quality is fair to good.• Red Leaf markets are down. Minimal fringe and tip burn being reported. INSV virus
continues put pressure on weights, yields, and quality in the Salinas Valley. Quality is fair
to good.
Lettuce Tender Leaf:
Arcadian, Arugula, Cilantro, Parsley, Spring Mix, and Spinach. Tender leaf items are steady.
Good quality and steady supplies continue across all leaf items. There is a AOG trigger on all
value-added Cilantro. Quality is fair to good.
Melons:
• Cantaloupes: Markets are steady. Domestic cantaloupes continue shipping from Central
California as the Westside deal nears completion. Fruit is currently peaking on 9ct, with
cooler weather and lower yields contributing to firmer pricing. Yuma production begins
this week, though virus pressure is expected to limit early volume. Offshore supplies are
anticipated to begin in November, with the transition to Yuma continuing through
October. Quality is good.
• Honeydews: Markets are steady. Domestic honeydews continue shipping from Central
California as the Westside deal nears completion. Fruit is currently peaking on 5ct, with
cooler weather and lower yields contributing to firmer pricing. Nogales honeydews are
expected to begin toward the end of the month, with the transition to Yuma continuing
through October and offshore supplies anticipated by late November. Quality is good.
Mushrooms:
Mushroom pricing has seen a slight increase due to an overall shortage of supply over the past
several months. The shortage has been driven by lower crop yields and labor challenges, while
increased fuel costs have also contributed to the higher prices.
Onions:
• Red Onion: The market is steady, supported by a strong crop coming out of Washington.
Idaho has started shipping. Transportation availability continues to play a significant role
in the market, with freight costs remaining a key driver of overall pricing. Product quality
remains strong across all major growing regions.
• Yellow: The market is steady, supported by a strong crop coming out of Washington.
Idaho has starting shipping. Colossal and Super Colossal remain tight, as onions have
not sized up just yet. Transportation availability continues to play a significant role in
the market, with freight costs remaining a key driver of overall pricing. Product quality
remains strong across all major growing regions.Peppers:
• Green Pepper: Markets are down. Though the East Coast market expected to remain
active through October. Georgia production is off to a slow start. Overall quality
remains good.
• Red/Yellow/Orange Pepper Red pepper markets are up. Quality is fair to good.
Pineapples:
Markets are still strong. Quality is good.
Potatoes: Alert
Markets are up. Larger counts are in short supply, particularly 40cts through 70cts.
Transportation costs continue to contribute to overall market strength. Quality is fair to good.
Squash:
East Coast squash supplies remain tight. Georgia production should improve with better
weather conditions. Overall quality continues to be fair to good.
Tomatoes: Alert
Round tomato markets remain elevated due to limited Tennessee and North Carolina supplies,
along with inconsistent quality. Mexican availability is steady to limited, with smaller sizes more
available while larger fruit remains extremely tight. Roma markets continue to be firm,
especially on larger sizes. Grape and Cherry tomatoes are extremely limited as East coast
production remains limited and demand continues to outpace Mexican supply.
• Round tomato markets are up and sold out. Quality is good.
• Roma tomato markets are coming off. Quality is good.
• Grape tomato markets are up and sold out. Quality is good.
• Cherry tomato markets are up and sold out. Quality is good.
Yams:
Markets are active. Quality is good.
Market Alerts:
The items listed below are either being prorated or are in short supply.
1. Artisan Lettuce (50% fill rate)
2. Green Leaf
3. Idaho Potatoes
4. Lettuce
5. Romaine
6. Romaine Hearts
7. Tomatoes
