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august-14th-2026-market-report

August 14th, 2026 Market Report

Apples:

• Local Apples: Have a wide spread of packs and variety’s available as we head into the final month of summer. Growers are easing into harvest of a crop affected by the April freeze.
• Western Apples: School demand combined with limited availability is putting upward pressure on the apple market. Reds, Golds, and Granny Smith are all experiencing higher prices, while Fujis and Pinks remain mostly steady despite light supplies. Gala is the bright spot, with the new crop harvest underway and the market holding steady.

Asparagus: Alert

Markets remain strong, with supplies extremely tight due to limited availability from Baja, declining quality in Central Mexico, and below-average production in Peru. Hot weather and unfavorable growing conditions have further impacted both yields and product quality. Market conditions are expected to remain tight through the Thanksgiving season. Overall quality is currently rated as fair.

Berries: Alert

• Blackberry markets are steady. Steady supplies from Central Mexico, California, and Oregon. Quality is improving, but some red cell is still showing on inbound. Quality is fair to good.
• Blueberry markets are steady. Production in Oregon and Washington has increased, while volume in Michigan continues to pick up, contributing to downward pressure on the markets.  New Jersey has steady supplies.  Quality is good.
• Raspberry markets are steady. Supplies continue to improve from Baja, while California production is gradually increasing. Quality is good.
• Strawberry markets are up and sold out. Strawberry demand currently exceeds supply, with very limited open market fruit as shippers focus on contracts and existing commitments. This tight market is expected to continue through August as Salinas and Watsonville experience a short production gap caused by July’s heat. Santa Maria production should begin next week, with Baja and Central Mexico expected to start in September. Quality is fair.

Broccoli:

Markets are up. Broccoli supplies are starting to tighten as recent fields finish early, creating a gap before younger acreage matures. There is an AOG trigger on all value-added broccoli. Quality is fair to good.  

Brussel Sprouts:

Markets are steady. Quality is good.

Cabbage:

• Green Cartons: Markets are steady. Quality is good.
• Red Cartons: Markets are steady. Quality is good.
• Bagged Cabbage: Markets are steady.  Quality is good.

Carrots:

• Cello markets are coming off. Quality is good.
• Loose Markets continue to come off. Quality is good.
• Value-add Carrots markets are steady. Quality is good.

Cauliflower:

Markets are slightly up. Quality is fair to good.

Celery:

Markets are coming down. Quality is generally good, with minor seeder issues reported industry-wide. Insect pressure remains minimal but is still being seen sporadically. There is an AOG trigger on all value-added celery. Quality is fair to good.

Citrus:

• Lemon: Markets are steady. District Two (Ventura County/Oxnard region) is in full production and supplying the majority of fruit. Offshore Import lemons have started with decent supplies. Quality is good.
• Limes: Mexican lime availability has been tightening up recently due to weather which I causing the price to elevate.
• Orange: Markets are steady. California Valencia oranges are heavily weighted toward larger sizes, with 56ct and 72ct fruit making up the majority of production. Small sizes (113ct and 138ct) remain extremely limited and are expected to stay tight through the season. Import Chilian and South African fruit has started. We will see 105ct 15kg fruit as a sub for 113ct in the mix. Quality is good.

Cucumbers:

• Cucumbers Markets Are steady as regional production in the East improves. New Yorks volume has ramped up this week with good quality. Market conditions are expected to remain favorable as additional regional production becomes available.
• Cello Cucumber Markets are steady. Quality is good.

Eggplant:

Markets are steady. East coast production is increasing, despite a slower than normal start. Overall quality remains good.

Grapes:

Markets are steady. Early varieties, including Flames and Sugraones, are nearly finished, while summer varieties such as Krissy and Timpson are reaching full production. Most shippers are peaking on Large and Extra-Large sizes across red and green seedless varieties. Quality is good.

Green Onions:

Markets are up. Quality is good.

Herbs:

• Basil: Quality is fair.

Lettuce Iceberg:

Markets are steady. Production remains strong across both northern and southern regions.Weights are averaging 40-45 pounds with good color and texture, and slight misshapen heads are being reported. Quality is good.  

Lettuce Leaf:

• Romaine markets are steady. Minimal fringe and tip burn being reported. Quality is good.  
• Romaine Heart markets are steady. Minimal fringe and tip burn being reported. Quality is good.
• Green Leaf markets are steady. Minimal fringe and tip burn being reported. Quality is good.  
• Red Leaf markets are steady. Minimal fringe and tip burn being reported. Quality is good.  

Lettuce Tender Leaf:

Arcadian, Arugula, Cilantro, Parsley, Spring Mix, and Spinach. Tender leaf items are steady. Quality is good.

Melons:

• Cantaloupes: Markets are steady. Domestic cantaloupes are transitioning from Central California into new fields in the Westside region. Quality is good.
• Honeydews: Markets are steady. Domestic honeydews are transitioning from Central California into new fields in the Westside region. Quality is good.

Onions:

• Red Onion: The market is down slightly, supported by a strong crop coming out of Washington. Idaho is expected to begin the first week of September.

Transportation availability continues to play a significant role in the market, with freight costs remaining a key driver of overall pricing. Product quality remains strong across all major growing regions.

• Yellow: The market is down slightly, supported by a strong crop coming out of Washington. Idaho is expected to begin the first week of September.

Transportation availability continues to play a significant role in the market, with freight costs remaining a key driver of overall pricing. Product quality remains strong across all major growing regions.

Peppers:

• Green Pepper: The market continues to ease as the Carolinas and New Jersey maintain strong production, with FOB prices expected to trend lower. Although high temperatures and heavy rainfall in the East may impact supply and quality into early August, increasing production from the Midwest and Northeast is expected to help offset any regional shortages and support overall market availability.
• Red Pepper markets are increasing. Quality is fair.

Pineapples:

Markets are steady. Quality is good.

Potatoes: Alert

Markets are trending upward as pricing continues to increase on count cartons. New crop potatoes have started shipping in a small way, more sheds will continue to come online over the next few weeks. Transportation costs continue to contribute to overall market strength. Quality is fair to good.

Squash:

Markets are up. yellow squash is becoming a bit tight keeping pricing at a premium. Overall quality remains good

Tomatoes:

Tomato supplies remain adequate, with weather-related quality issues improving as regional production expands. California and Baja continue providing strong volume, while Virginia leads grape tomato production with good quality. Canada has started on Round and Roma tomatoes.

• Round tomato markets are steady. Quality is good.
• Roma tomato markets are steady. Quality is good.
• Grape tomato markets are steady. Quality is good.
• Cherry tomato markets are steady. Quality is good.

Yams: Alert

Markets are active.  Jumbo yams are in short supply. Quality is good.

Market Alerts:

The items listed below are either being prorated or are in short supply.

1. Asparagus
2. Broccolini 18ct
3. Idaho Potatoes
4. Jumbo Yams
5. Red Watercress
6. Strawberries

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